What if there was a way to use your Yelp page to attract more customers who aren’t already looking at you on Yelp? There is! You work hard to earn your Yelp content. Show it off; it’s a great way to bring in more customers. Here are some free tools to help put Yelp to… Read more
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A Few Bad Reviews Can Boost Sales
You read that right. If you have a few negative reviews alongside your positives, it’s actually a good thing. Well, it’s one of the positive sides of negative reviews. A new study from Northwestern University found that consumers trust reviews and star ratings more when they see a mix of negative and positive reviews. Yelp’s… Read more
Yelp Consumer Alerts: Know Before You Spend
Yelp has been dedicated to preserving consumer trust since day one. That’s why we don’t mess around when it comes to shady business activity. We are releasing a new round of 59 Consumer Alerts, which will remain up for 90 days. Our team of sleuths tracked down these extreme attempts to manipulate ratings and reviews… Read more
Yelp Careers in the News
Obviously, we know Yelp is a great place to work, but it’s always nice to hear when other people think so too. I wanted to share some recent highlights that celebrate Yelp’s culture and diversity across our employees, our industry and our community. On the sales side of things, our SVP of Local Sales, Erica… Read more
SEO and Review Scammers Shut Down By Yelp
We recently heard reports from business owners about a company called YelpBooster (aka YelpMotion) purporting to sell five-star Yelp reviews and first-page placement in search engine results. The company’s solicitations were extremely misleading. Even worse, they suggested falsely they were affiliated with — or even calling from — Yelp. We took aggressive action to shut… Read more
Need a Quote? Get One Faster Than Ever
Consumers come to Yelp every day for the most reliable info on businesses that they are looking to spend with. An appetizing picture of pizza and a glowing review might be all you need to choose your new favorite lunch spot. But some categories require a more detailed approach, and a transaction can’t be made… Read more
Want More Exposure On Yelp? Respond To Your Messages!
If responding to your text messages meant more money, would you reply to them all? Yelp’s “Message the business” tool allows you to text your potential customers on Yelp which could mean increased revenue for you and your business! Recently, businesses in the categories of home and local services, professional services, auto and more, have… Read more
7 Essential Yelp iPhone App Tips for Newbies
Just downloaded the Yelp app? Welcome to the party. If you’re feeling a little dazed and confused, we’ve put together seven top tips to get you started… and addicted! You’re welcome. 1. Bookmarks Bookmark places to visit or review later on You know what they say about good intentions… If you’ve got an epic list of places… Read more
Study Finds Yelp Reviews More Helpful Than Government Data
Next time you need a doctor will you check the HCAHPS? If you’re like me, you just said “what the heck is the HCAHPS?” And that’s precisely the point. The Washington Post reported on a new study published in Health Affairs by researchers from the University of Pennsylvania that looked at 17,000 Yelp reviews of… Read more
Why All Your Business Photos Should Have Captions
Have you ever looks at a photo of a menu item at a restaurant and wondered what it was? Looking at photos without captions on Yelp is like watching a foreign film without subtitles Without captions, important information is lost in translation. Consumers are going to your Yelp page to decide whether or not they… Read more