As a business, when you have a product that creates a line out the door, you pretty much know you’ve made it. This essentially proves that what you’re offering is worth both a consumer’s money and time. And that’s exactly what Sam Butarbutar and Wenter Shyu have achieved in their business Third Culture Bakery, with… Read more
The Coronavirus pandemic has introduced a glaring spotlight on the importance of cleaning and disinfection. Consumers who didn’t previously pay much attention are now wiping down groceries, counting to twenty when washing their hands, and factoring in a business’s cleanliness—as much as their products—when making a purchasing decision. Since the onset of COVID, over two-thirds… Read more
Pay attention to the details. We’ve all heard the mantra but taking it to heart and applying it to your business—that’s a different story. In our first episode of Behind the Review, hear from Nic Faitos, a finance professional turned florist, as he explains why investing in the details—though sometimes costly and tedious upfront—is always… Read more
Specialty coffee roaster and military veteran Luis Arteaga never thought he would own a coffee shop, let alone roast his own beans. Before taking over Calusa Coffee Roasters—a small-batch, specialty coffee roaster and coffee shop in Oakland Park, Florida—Arteaga served in the Marine Corps for six years. While searching for work after returning home, Arteaga… Read more
Latinx-owned businesses have a powerful, widespread impact on local communities. In fact, the Latinx business community has opened more small businesses than any other demographic in the United States. Three successful Latinx restaurants shared their wisdom with us, opening up about their backgrounds, challenges, and the highlights of being a business owner. From giving tips… Read more
Leslie Embry, founder and owner of The Blowout Co., opened her first salon in 2012 with the goal of making women feel pampered, confident, and beautiful. Eight years later, the blowout business expanded to four locations across Tennessee and has come to offer much more than just drying and styling hair. “When you come to… Read more
For many small (and some large) businesses, the holiday shopping season can be “make or break” time. According to a recent PayPal survey, one in five businesses say their future is heavily or wholly dependent upon a successful holiday shopping season, but only a third of those businesses had started to prepare properly as of… Read more
On your Yelp Business Page, you can adjust specific hours and days of operation to show that they are different than normal. This helps consumers see when you’re open (but regularly wouldn’t be)—like on Christmas Eve for last-minute shopping—and clarifies when you’re closed, such as for a staff offsite or when everyone is home for… Read more
Your Yelp for Business account gives you a direct view into who’s looking at your Yelp Page and what they’re doing once they get there. Check out an array of metrics to help you learn about your business’s visibility and track how users are engaging with your page. Get to know your “Activity” and where… Read more
As Dave Puncochar was fixing up his old Victorian home, he was intrigued by a niche subculture: the salvaging and repurposing of old wood. This art form takes underappreciated lumber and polishes it up to be used again for furniture, flooring, decorative accents, and more. With a newfound admiration for the unique, weathered touch that… Read more
When consumers come to Yelp, they’re ready to buy—90% of people make a purchase within a week. They’re looking for the right business to provide them with a specific service. But sometimes, especially with more complex jobs or services, consumers call around to get a quote or make an appointment. In those instances, consumers often… Read more