As a business, when you have a product that creates a line out the door, you pretty much know you’ve made it. This essentially proves that what you’re offering is worth both a consumer’s money and time. And that’s exactly what Sam Butarbutar and Wenter Shyu have achieved in their business Third Culture Bakery, with… Read more
Creating a truly unique and memorable experience is rare. It takes an exceptional amount of thought, time, business acumen, and maybe a little bit of luck. The Candle Pour, located in Tampa, Florida, has managed to strike the perfect balance. This week you’ll hear from Misty and Dennis Akers, husband and wife co-owners, about their… Read more
Providing accurate information continues to be vital for businesses of all types, whether you’ve changed your hours of operation or are offering curbside pickup. These six sections can be easily updated on your Yelp Business Page to help communicate operational changes. Provide details about your pickup, takeout, or delivery servicesAdd health and safety measuresUpdate your… Read more
Once you’ve started advertising with Yelp, it’s important to see how much business you’re actually getting from your program. Reviewing your Yelp Ads dashboard helps you understand the different metrics of your business account and what success means for your business. The beauty of Yelp Ads is that it’s a self-functioning ecosystem. On other platforms,… Read more
Maya Angelou said, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” When working to build an authentic brand, it’s all about the way your business makes someone feel—current and future customers alike. Getting in touch with who you… Read more
Between the holidays and the pandemic, there’s a lot in flux with most businesses right now. Keep consumers up to date on the latest with your business by logging into your Yelp Page and making updates to reflect your hours, operations, offerings, and safety measures. Meanwhile, check out the latest updates to Yelp for Business…. Read more
This week’s installment of Behind the Review features our first home services business: Temp Rite Services, a heating and cooling company in the small North Carolina town of Yadkinville. That’s not the only first, though. Enter this week’s reviewer, Sam A., a self-described “meat and potatoes” guy, who wrote this business’ very first Yelp review. … Read more
The retail industry was facing pressure even before the start of the pandemic as consumers shifted their purchasing behavior to digital-facing platforms. This trend has caught on even more with COVID, and traditional brick-and-mortar retail stores’ margins have taken a big hit. The pandemic has instigated changes to the retail industry that will likely become… Read more
If you’re a small business owner, December usually brings two things: ample opportunity followed by chaos. Once Thanksgiving ends, you’re suddenly thrust right into the heart of gift-giving season. This can be a particularly chaotic time for retail shop owners, and while shopping malls won’t be as bustling this year, that doesn’t diminish the importance… Read more
The inspiration to start a business can come from many places: to showcase a unique skill set, to make more money, to have the freedom of being your own boss. But starting a business to simply make people feel special is a feat that many seek out and that also can be difficult to accomplish…. Read more
Settled on the California coast in Pacifica and Malibu, Traveler Surf Club & Coastal Outpost is a true gift for water lovers who enjoy playing in the Pacific. With ocean temperatures at 64 degrees Fahrenheit on a warm day and down to 50 during the winter, Traveler provides a place for much-appreciated hot showers after… Read more