Asian Pacific American Heritage Month (APAHM) is celebrated in May to help recognize the achievements and contributions of Asian Americans and Pacific Islanders (AAPI) in the United States. May was declared to be APAHM through Congress to commemorate both the immigration of the first Japanese people to the United States on May 7, 1843 and… Read more
Celebrating AAPI Business Owners in LA and SGV!
Resources for businesses reopening during COVID-19
Editor’s note: This information hub is being updated regularly with additional resources. Last update: May 29, 2020. As our country begins reopening, we’ve collected some of the best resources we’ve found to help businesses navigate the process of adjusting their operations in response to the Coronavirus—from a COVID-19 mythbusters series to a guidance tool that… Read more
Choosing the right photos to market your business
Photos are a great way to tell a visual story of your business. They allow you to convey a message, a direction, an emotion, and much more. Photos help share your craft so your audience can visualize what you do—and what you could do for them. Before we get into the tips for choosing a… Read more
Congress must loosen PPP loan restrictions to ensure America’s small businesses survive
Saving small Main Street businesses has rightfully been a priority for Congress since discussions that led to the CARES Act began in March. Since then, $660 billion has been allocated to aid small businesses as part of the Paycheck Protection Program (PPP), but the first $349 billion vanished quickly and was mired in problems, and… Read more
The Yelp Elite Squad represents the best writers, photographers and explorers in communities across North America. In honor of Military Appreciation Month this May, we caught up with five national Yelp Elite members to hear about their military experience and love for all things local. We are grateful for you! L-R: David H. of San… Read more
Yelp Reveals the Most Popular Delivery Order Unique to Every State During COVID-19
It’s no secret that delivery has made life at home a little more enjoyable for many people during the last two months. At Yelp, we’ve been inspired by the resilience of restaurants across the nation, and their ability to provide safe food delivery to their customers. We’ve seen white tablecloth restaurants and cocktail bars quickly… Read more
Yelp’s Big Night In Returns
On Saturday, May 30th, Yelp communities around the country are coming together again for Yelp’s Big Night In 2.0. Did you miss the last one? Check out all of the fun that we had here. Participating is simple. RSVP, order carryout from a local eatery, create a tablescape, and join Yelpers from coast to coast for an evening of sharing… Read more
Ten Quarantine Reads From A Yelp Book Nerd
Oh, hi there. Are you sitting around, not doing much of anything? Tired of non-stop social media (but definitely not Yelp)? You should read. Like, actual books. We know times are hard, so we wanted to make it really easy for you to get started. Here’s a list of some of the best food and… Read more
7 ways to communicate with your customers using Yelp Connect
Clear, concise, and regular communication is the key to connecting with your customers and generating business—now more than ever. Yelp Connect is an easy way to get your customers’ attention and share timely updates about your operations and what you’re offering right now as things change daily. Based on the many impactful and creative ways… Read more
Managing marketing strategies and budgets in a downturn
As you’re looking to cut costs and find ways to stay afloat during these difficult times, your first thought may be to eliminate your marketing and advertising budget. That’s a short-term solution that can decrease expenses right away and help your bottom line, but there are many reasons marketing should be an expense you keep… Read more