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Yelp Predicts the Top Trends of 2021



The coronavirus pandemic has impacted every facet of our lives, from the dishes we craved at home to the home improvements we made to the beauty treatments we couldn’t live without. With 2020 being a year like no other, it’s no surprise that we’ll continue to feel the palpable impact of COVID-19 in our local communities and in the trends we expect to dominate the year ahead. 

With the help of our Yelp community that contributed more than 21 million new reviews over the past year, we are thrilled to release next year’s trend forecast, highlighting what’s shaping the world of food, beauty, travel, home and beyond.

Whether you’re looking for a new dish to try, hobby to take up, or inspiration for your next home renovation project, Yelp’s 2021 Trend Forecast has you covered.

In order to predict a whole year’s worth of trends, Yelp’s data science team used our review data to find words and phrases that were rising the most significantly between 2019 and 2020, in a manner indicative of further growth, to help predict what Yelpers will be looking for and writing about in 2021. Finally, we consulted with Yelp Trend Expert Tara Lewis to zero in on the hottest trends for the year ahead.

What trends are you excited to try in 2021? Tell us on Twitter, Facebook, and Instagram @yelp!