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Texas Trends: What’s trending in the Lone Star State, according to Yelp



It’s true. Everything is bigger in Texas, from hair to pickup trucks to their love of their home state.  Whether you hail from Austin, Dallas, Houston or San Antonio, Texas pride is alive and well in the Lone Star State which is why we are thrilled to share our first-ever Texas trend report. 

We’re taking a look at the foods Texans love ordering, the drinks they’re sipping and the gardening and outdoor living trends they’re enjoying. To determine these trends, Yelp’s data science team identified which trends were mentioned far more often in reviews of Texas businesses than elsewhere in the U.S.—or to put it another way, we calculated the Texiness of breakfast tacos, frozen margaritas and cowboy pools.  We also consulted with Yelp’s team of Texas Community Managers to identify what makes Texas Texas.

Next month, to celebrate the release of our Texas Trends report, Yelp will roll out “trending machines” at local businesses across Texas. Click the button below to view the full report and click here to learn more about how you can experience these trends in-person!

Additional information on Yelp’s Texas Trend Machine Giveaway is available in the official rules linked here