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What It’s Like to Be on Yelp’s Social Media Team



Say hello to Rachel L, a Senior Social Media Specialist on our Community Management team here at Yelp. Rachel began her #FiveStarCareer two years ago, when she joined the Social team in April 2021. Today she is sharing a look into what it’s like to work in social media at Yelp.

What does a typical day look like on the Social Media team at Yelp?

A day in the life of a Senior Social Media Specialist typically includes mapping out monthly editorial calendars, partnering with local Community Managers and interns on campaign initiatives, analyzing our social performance across platforms, content creation with local business owners and so much more! It’s an exciting role that requires both creative and strategic thinking.

What is your favorite part of your role?

I love working alongside our incredibly talented social team as well as the Community Managers across the country. This role requires partnership with so many different individuals to ultimately produce click-worthy content!

What motivates you every day?

As I have worked with local business owners to produce social media content, I have gained a greater sense of appreciation for business owners and small businesses in our communities. The amount of work and dedication owners put into their businesses and communities inspires me to highlight their hard work on our social media accounts.

Want to work with Rachel?

From day one of your career at Yelp, you will have access to our five-star benefits including monthly wellness reimbursements, 401(k) matching, generous PTO and wellness time off, and more. Check out our open opportunities and apply today!

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