Partnering with citizenM hotels and Visit Bankside, Yelp did
a treasure hunt through the south London neighbourhood of Bankside. 13 hotel
keys were hid in or around businesses with clues being posted daily. And if someone
found one? They walked away with amazing local items like A £100 bar tab, a tour and tickets to
Shakespeare's Globe Theatre, exhibition tickets and lunch at Tate Modern, free tickets to The View from
The Shard … and so much more.
After three weeks, 13 keys were hidden and 13 sleuths walked
away with one in hand!
To celebrate this momentous hunt, a party was thrown in the
beautiful indoor/outdoor patio of the citizenM Hotel. Beer, wine and drinks
were served and key finders and yelpers came together for a night out.
People who discovered keys were able to try their hand at the
mystery box. One of the 13 keys fit the lock and that person would find a trip for two to
Amsterdam hidden within. And that key would belong to…
Yelper Becky H! She had the right key and walked away with the
But wait, that’s not all! We hid another key that night for
an overnight stay at the citizen. Paul E discovered that one hidden in a tucked away
shelf and will relax for an evening, hotel style.
All in all, it was a fantastic three weeks and a great way to
discover more about Bankside.
Until next hunt!
Alex S, Yelp London Community Director.