Virtual sales consultations are a new and important reality for in-home service providers. They allow sales to flow even when businesses, showrooms, and in-home selling are restricted or undesirable for some buyers. And while the heart and soul of the sales process remains consistent between in-home and virtual selling, there are some important considerations to… Read more
While marketing is the art of attraction, sales is the art and the science of the transaction. When it’s done well, the sales process can be a powerful experience for both the client and the sales consultant. Selling home improvement and repair services and goods is a process of uncovering needs, understanding desires, finding limitations,… Read more
When it comes to securing service jobs, it’s not just about getting leads—it’s about closing the deal: turning those leads into paying customers. To do that, you need to focus on identifying high-intent inquiries, guiding those consumers to the actions you want them to take, and capturing all that potential revenue. We’ve compiled some simple… Read more
Corporations from all industries are rallying to help small businesses succeed during these uncertain times. Many companies are offering free tools, tips, and resources—covering everything from online business services to cybersecurity to invoicing—which we’ve collected here to help get them into the hands of the businesses that need them. Free technology tools and services Mastercard… Read more
Editor’s note: This information hub was last updated on August 28, 2020. As our country begins reopening, we’ve collected some of the best resources we’ve found to help businesses navigate the process of adjusting their operations in response to the Coronavirus—from a COVID-19 mythbusters series to a guidance tool that helps you determine if you’re… Read more
Photos are a great way to tell a visual story of your business. They allow you to convey a message, a direction, an emotion, and much more. Photos help share your craft so your audience can visualize what you do—and what you could do for them. Before we get into the tips for choosing a… Read more
When shelter-in-place mandates rolled out, restaurants were forced to either offer takeout or temporarily close. Many had no choice but to shut their doors simply because they had no way to profitably pivot their business model so quickly while still following sanitation and social distancing protocols. Over the last couple of months of reduced or… Read more
Even with concerns about the Coronavirus and shelter-in-place mandates keeping many of your customers at home, there’s still a great opportunity to connect and enjoy incredible flavors together virtually. Hosting a virtual cooking class is not only a fun way to engage your community online during these challenging times, but it also provides an opportunity… Read more
The term “contactless dining” is suddenly everywhere. No matter how you feel about that term, there’s no doubt that COVID-19 has ushered in a new era of low-contact dining, and restaurants are working hard to adapt. Diners are looking forward to returning to their favorites or trying something new, but it’s undeniable that their own… Read more
The Coronavirus has caused extreme changes to our daily lives that have undoubtedly affected you and your business. Whether you’ve been forced to close your doors or are constantly brainstorming new ways to generate revenue, communication with your employees is of the utmost importance. Just like you, many of your staff likely feel nervous and… Read more