How to Find a Mentor, Advisor or Resource that Will Drive Your Startup Forward Your first hire doesn’t turn out to be the best fit. You’re growing faster than expected—and your inventory can’t keep up. Something about your books just seems a little off. You’re making steady profits. Where do you go from here? No… Read more
Grants, loans, programs, and organizations that female entrepreneurs should take advantage of. No matter how often #GirlBoss trends—there’s still a female founding gap to close. Last year, 1,821 new women-owned businesses opened every day in the US. 40% of new businesses are headed by women. But only 2.2% of all VC dollars went to women… Read more
When consumers are in need of a product or service, the only thing that’s stopping them from potentially choosing your business, beyond discovery, is accurate information. Are you open all night? Is your business cash only? Is your phone number listed accurately? 93% of consumers say they are frustrated by incorrect business information online.* Updating… Read more
You know the feeling you get when you have a steady stream of new customers? Life is good. The opposite can also be true. If you notice your stream of new customers slows to a trickle, anxiety can build quickly. That’s why it’s important to find the right balance of loyal, repeat customers and new… Read more
A quick guide for staffing smart, and picking the right people to move your small business forward. Unless your first hire was in HR—you’re probably looking for a little help, as you start to staff your small business. And that’s a good call. It costs companies $4,000 to recruit a new employee, and 52 days… Read more
This Pride Month, Yelp wants to empower LGBTQ+ businesses around the country with a LGBTQ+ Owned Business Decal.
You just got a brand new customer from Yelp – congrats! All of the hard work you’ve been putting in both on and offline to grow your business has begun to pay off. Taking a step back, how are you measuring your efforts? How do you know what is working for you and what isn’t?… Read more
When you need help you want it right away. We want to hear from you and are ready to help address any of your questions. Depending on what that question is, you may want to get in touch with us a certain way. This quick guide will walk you through potential reasons you may want… Read more
Here are a few easy “to-do”s to mark “done” before you launch. If you ask a marketer about a plan-of-attack for your small business, you run the risk of drowning in acronyms. ROI, KPIs, OKRs….it can be a lot to digest. But really, marketing is just about having a conversation with your target customer. It’s… Read more
Have you ever done a search to see where your business shows up on Yelp? It makes sense: every business wants to be number one for the searches that matter to their business. In order to get more exposure for your business on Yelp, it helps to understand how Yelp works. How does Yelp determine… Read more