Have you ever done a search to see where your business shows up on Yelp? It makes sense: Every business wants to be number one for the searches that matter to their business. In order to get more exposure for your business on Yelp, it helps to understand how Yelp works. How does Yelp determine… Read more
First of all, congratulations! You’re a new business owner! Now it’s time to start thinking about putting your business out there and getting customers. 97% of consumers go online to find a local business, and 86% of consumers read reviews for local businesses, so you’ve come to the right place. What is Yelp? Yelp is… Read more
Some told him it was a rash idea—but 15 successful retail locations later, Sal was sure he’d proved them wrong. When it comes time to expand their business, some entrepreneurs spend years sussing out the right location. They look at property values, highway access, available lots, taxes, and projected demographic shifts. Sal the Tire King… Read more
In every neighborhood there’s that one house. I’m sure you know it. The house where the Halloween decorations are up until December, the holiday lights are up until May, and you can still find last year’s Easter eggs all year round. As time goes on, things change (or at least they should). The same goes… Read more
When consumers are looking for a business like yours, they go online to find what they want, where they want it, when they want it. They’re looking to choose the best business for their needs, and with a complete Yelp Business Page, they’re more likely to find you during their research process. Once a consumer… Read more
Social media is not only a free tool but a very powerful one businesses can (and should) use to connect with consumers. Whether you’re a brand new business or a seasoned one, it’s important to remind customers about the various social channels you have a presence on and to let customers know you’re on Yelp…. Read more
Looking to connect with more customers? From offering reservations to responding to consumer quote requests, managing your business page on biz.yelp.com is a super easy—and free—way to connect with customers. From responding to reviews to providing an accurate and timely quote, there are a ton of ways to use Yelp to reach people looking for… Read more
Yelp for Business Owners gives you a direct view into who’s looking at your Yelp page and what they’re doing once they get there. But it can also be a little confusing to understand. There are tons of graphs, a lot of numbers, and quite a few terms that might feel unfamiliar. This guide will… Read more
Importance of reviews and consumer behavior Online reviews are like beacons of light guiding customers along their buying journey. Just think about the last time you needed a ride, wanted to see a movie, or grab a bite to eat. You probably checked ratings on Uber, Rotten Tomatoes, or Yelp, right? When it comes to… Read more
Editor’s note: Did you see the date on this post? It’s a little old, but don’t worry, we updated this on Aug. 31, 2020. When consumers search on Yelp, they’re looking for a business that can satisfy their wants and needs in a service or product. They’re reviewing different listings, comparing details, and soaking in… Read more