El 97% de los lectores de opiniones captan las respuestas de las empresas a las opiniones (en inglés), lo que demuestra que la respuesta de un negocio es importante cuando los consumidores eligen dónde gastarán su dinero. Ya no se trata solo de lo que los consumidores dicen sobre su negocio, también se trata de lo… Read more
Cuando los consumidores buscan en Yelp, buscan un negocio que pueda satisfacer sus deseos y necesidades en un servicio o producto. Ellos están revisando diferentes listados, comparando detalles y captando toda la información para ayudar a guiar su decisión. Esto puede incluir específicamente desplazarse por las fotos, leer comentarios con opiniones, conocer la historia del… Read more
En tu página de negocios de Yelp, puedes ajustar horarios y días de atención específicos, diferentes a los horarios de atención normales, para mostrar a los clientes. Esto ayuda a los consumidores a encontrar tu negocio cuando está abierto (pero que de forma regular no lo estaría), como en Nochebuena para compras de última hora,… Read more
Cuando los consumidores buscan un negocio como el tuyo, se conectan a Internet para encontrar lo que quieren, donde lo quieren y cuando lo quieren. Ellos buscan elegir el negocio que mejor se adapte a sus necesidades y, con una página de negocios de Yelp completa, es más probable que te encuentren mientras realizan su… Read more
There are many free features to choose from when creating and updating your Yelp Page. The typical listing has basic business information, photos, and reviews—and most business owners stop there. But a little extra work will make your page stand out. Here are five hidden gems that you can add for free. Specialties It is… Read more
97% of review readers take in businesses’ responses to reviews, showing that a business’s response is important when consumers are choosing where they’ll spend their money. It’s no longer just what consumers say about your business—it’s also about what you say back. Responding to reviews shows people what to expect from you when it comes… Read more
To find a great electrician or the next great takeout restaurant, people used to phone friends and colleagues and ask for recommendations. That’s changed over the years, and people now largely rely on the opinions of total strangers to make those same recommendations, thanks to the broad reach of the online, community-driven landscape. Key takeaways… Read more
Congratulations on your new business and welcome to Yelp! Once you’ve claimed your business, you can attract new, high-intent customers by building your Yelp Business Page. Millions of people use Yelp every day to search for businesses, and they’re ready to buy—in fact, 90% of people make a purchase within a week—so let’s make sure… Read more
You just visited the newest tapas restaurant in town and had an incredible experience (and the best sangria ever). You’re likely to post a picture on your Instagram or tell some friends about your new discovery—but what if you could announce to the whole town that this new spot has opened? Or maybe you just… Read more
Corporations from all industries are rallying to help small businesses succeed during these uncertain times. Many companies are offering free tools, tips, and resources—covering everything from online business services to cybersecurity to invoicing—which we’ve collected here to help get them into the hands of the businesses that need them. Free technology tools and services Mastercard… Read more