Editor’s note: This information hub is being updated regularly with additional resources. Last update: July 15, 2020. As our country begins reopening, we’ve collected some of the best resources we’ve found to help businesses navigate the process of adjusting their operations in response to the Coronavirus—from a COVID-19 mythbusters series to a guidance tool that… Read more
Photos are a great way to tell a visual story of your business. They allow you to convey a message, a direction, an emotion, and much more. Photos help share your craft so your audience can visualize what you do—and what you could do for them. Before we get into the tips for choosing a… Read more
Clear, concise, and regular communication is the key to connecting with your customers and generating business—now more than ever. Yelp Connect is an easy way to get your customers’ attention and share timely updates about your operations and what you’re offering right now as things change daily. Based on the many impactful and creative ways… Read more
As you’re looking to cut costs and find ways to stay afloat during these difficult times, your first thought may be to eliminate your marketing and advertising budget. That’s a short-term solution that can decrease expenses right away and help your bottom line, but there are many reasons marketing should be an expense you keep… Read more
When shelter-in-place mandates rolled out, restaurants were forced to either offer takeout or temporarily close. Many had no choice but to shut their doors simply because they had no way to profitably pivot their business model so quickly while still following sanitation and social distancing protocols. Over the last couple of months of reduced or… Read more
Even with concerns about the Coronavirus and shelter-in-place mandates keeping many of your customers at home, there’s still a great opportunity to connect and enjoy incredible flavors together virtually. Hosting a virtual cooking class is not only a fun way to engage your community online during these challenging times, but it also provides an opportunity… Read more
As Coronavirus restrictions begin to ease and many restaurants around the country move closer to reopening their doors, the term “contactless dining” is suddenly everywhere. No matter how you feel about that term, there’s no doubt that COVID-19 has ushered in a new era of low-contact dining, and restaurants are working hard to adapt. Diners… Read more
Picture yourself in a 214-seat theater. Famous for its improv shows and with nearly 40 years of history in Seattle’s Pike Place Market, Unexpected Productions normally has a full house on any given show night. That all changed in early March, when one night there were just 28 seats filled, separated by large open spaces… Read more
Entrepreneurs in hospitality are known to be creative and hardworking—thriving in this industry requires grit, grueling hours, and constant innovation. And while the current business environment has made it even more difficult, one of the bright spots has been seeing how restaurants and bars are innovatively adapting to the restrictive environments they’re forced to operate… Read more
Starting today, business owners will notice an entirely new Yelp for Business experience when they log in to their account. Because we know that change can be disorienting—and that we’ve all had more than our fair share of disruptive changes in recent weeks—here’s a quick overview of what’s different in the new design. What’s new… Read more