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How To Make a Great Yelp Page for Your Home Services Business



People come to Yelp to find the great local businesses and decide where to spend their money. Amidst the countless options they have to choose from, how do you get your Home Services business to stand out?

Completing your Yelp page and keeping it up-to-date is key to attracting new customers. Here are some steps to make sure your page is in tip-top shape.

4 Important Page Updates For Home Services Businesses

  1. Update Your Business Hours
    Open 24 hours? Closed for maintenance? Let Yelp users know if you’re available for a job, or when they can contact you. Home services businesses with hours listed average 85%​ ​more​ ​quote​ ​requests from Yelp!* So, be sure to post your regular schedule, and add special hours for holidays and other special occasions.
  1. Add Your Website
    Websites can provide visitors with extra information they need to make a decision (i.e., service offerings, license details, etc.). Home Services businesses who add their website to their Yelp page average​ ​45x​ ​more​ phone calls! Update your Yelp page with a link to your website so Yelp users can learn more about your business.
  1. Include Your Phone Number
    Yelp users want to talk to you! Be sure you add your phone number to your Yelp page. Home service businesses with a phone number average 66%​ ​more​ ​customer​ ​leads* from Yelp​. This means more clicks to your website and more phone calls to your business.
  1. Share Photos of Your Work
    They say a picture is worth a thousand words, and at Yelp we’d say they’re valued even higher. Home Services businesses with at least one photo average 161%​ ​more​ page views and customer leads* from Yelp! Customers want to see pictures of the team, your location if you have one, and before/after photos of your work. It’s easier than ever to take great photos on your phone.  Photos help Yelp users make a decision and can help you set yourself apart from your competition. There is no limit to the number of photos you can upload through your Business Owners Account.

Even More Features To Help You Connect With The Right Customers

Categories and Services

Categories
Make sure your business is easy to find for Yelp users searching in your area by confirming your business categories. Be sure to include all of the relevant categories for your business type and services so you don’t miss out on any searches in your category.

Service Offerings
Show consumers on Yelp the specific services your business offers. Be sure to keep these updated on your Yelp page so Yelp users can find what they need, and you can get more targeted and relevant inquiries.
Service Area
Does your business send employees out on the job? Update your Service Area in the Services tab to let Yelp users know whether or not you service their neighborhood.

Request a Quote
Interested in having business come right to your inbox? Our Free Request a Quote feature allows Yelp users browsing your Yelp page to message you directly for prices on your products or services.

Download the Yelp for Business Owners App
Download the Yelp for Business Owners app and keep up with engaged Yelp users and potential customers on-the-go.

Looking for more ways to get noticed on Yelp? Call (877) 767-9357 to speak to a Yelp Advertising specialist and get in front of the people looking for Home Services businesses in your area.

*Customer leads means Yelp users who have taken action on the business’ page, including making a phone call, viewing the map, visiting the website, or sending a message or request to the business.

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The information above is provided for educational and informational purposes only. It is not intended to be a substitute for professional advice and may not be suitable for your circumstances. Unless stated otherwise, references to third-party links, services, or products do not constitute endorsement by Yelp.

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