Articles by Ali Schwartz:
How businesses are using the COVID-19 banner to share updates
With the Coronavirus completely changing how we all do business, it’s important to keep your online information up to date so customers know exactly what you’re offering during this difficult time. To help communicate these operational changes, we’ve added a COVID-19 Advisory Alert banner to the top of all Yelp Business Pages. You can edit… Read more
How to set up your photo slideshow on Yelp
Why create a photo slideshow? It’s no surprise that people searching on Yelp spend almost triple the amount of time on a business page with photos, as opposed to one without. Yelp’s Photo Slideshow allows you to decide the order of the photos as well as keep them rotating so users are constantly being sold… Read more
Why it’s important to upload quality photos on Yelp
When thinking about your brand online, whether it’s for a review site or social media, people make decisions based on what they see. Whether the search is for the best coffee shop, the most talented contractor, or the least scary dentist, photos are a differentiating factor. Photos help attract consumers and keep them engaged with… Read more
How to update your business information on Yelp
When consumers are in need of a product or service, the only thing that’s stopping them from potentially choosing your business, beyond discovery, is accurate information. Are you open all night? Is your business cash only? Is your phone number listed accurately? 93% of consumers say they are frustrated by incorrect business information online.* Updating… Read more
Creating a Yelp Page for Your Brand New Business
First of all, congratulations—you’re a new business owner! What an exciting time – you took the plunge. It’s time to start thinking about putting your business out there and getting customers. With 97% of consumers using the internet to find a local business, and 86% of consumers read reviews for local businesses, you’ve come to… Read more
A Guide To Yelp’s Enhanced Profile
Picture this, you’re at home cooking dinner one night when you notice a mouse scurry across the kitchen counter. Even though you love the movie Ratatouille, you probably aren’t excited by the idea of this rat hiding under your hat teaching you how to cook. You’d want this unwelcome guest out of your home as… Read more
5 Common Mistakes To Avoid When Setting Up Your Yelp Page
When someone searches on Yelp, they’re looking for the best business that can do or provide what they want. They’re looking at the pages taking in all the information—scrolling through photos, reading reviews and learning about the history of the business. Not surprisingly, a completed Yelp listing is more likely to convert a potential consumer…. Read more
3 Time Management Tips for Business Owners
You probably wear a lot of hats when it comes to your business. Whether it’s hiring staff, checking inventory, or selling your product, business owners are accustomed to fulfilling countless responsibilities every day. It can be challenging for business owners to effectively manage their time. Proper time management creates a chain reaction of increased efficiency…. Read more
How To WOW: Making Your Business More Memorable
How do you keep your customers talking about your business even after they leave? A businesses’ wow factor is not usually based on an incredible product, it’s the attention to detail and customer service that sets them apart. It’s important to be intentional in crafting your customer experience. The recipe for a wow factor has… Read more