

Articles by John Carroll:
Donate To Support Hurricane Relief Efforts
Did you know that nearly 40% of businesses that close because of a natural disaster never reopen their doors? We stand with those affected by hurricanes Harvey and Irma and ask you to do the same. While the SBA has made disaster loans available to small businesses affected, there is still greater relief work to… Read more
Meet Yelp WiFi — Webinar Recap
In case you missed it, we recently hosted a webinar introducing small business owners to Yelp WiFi. Yelp WiFi is the newest member of the Yelp family of products. It’s a tool that helps you capture contact information from your customers, and easily send them promotions, offers, and messages by using your existing WiFi connection. It… Read more
6 Ways To Get Your Business Eclipse Ready
Monday’s eclipse is turning hundreds of small towns across the US into tourist destinations. Get your business eclipse ready to capitalize on all this new traffic! With a path of totality that’s ~70 miles wide, it’s estimated that millions of Americans will be taking to the road to see this rare, natural phenomenon. With the… Read more
Recorded Webinars For Business Owners, By Business Owners
For our Business To Business webinar series, we asked business owners, just like you, to share what they’ve learned over the years. We made sure to record them just in case you missed it! Getting More Yelp Reviews The Right Way Ashley Duchene of Ashley Duchene Photography in San Diego, CA teaches you her tips… Read more
Webinar Recap: How I Grew My Business Just By Responding To Reviews
Responding to reviews is one of the most powerful tools on Yelp. In a measurable sense, we know that businesses that respond to their reviews earn 5% more review content than businesses that don’t. Additionally, a negative review that is responded to within 24 hours is 33% more likely to be upgraded. However, the power… Read more
Small Biz Spotlight: The Root Salon
We sat down with Lauren Hart of The Root Salon in Phoenix, AZ to learn all about her business. Lauren is a color correction specialist and prides herself on providing an incredible experience to every single customer. Her commitment to excellence has earned The Root Salon a spot on Salon Today’s Top 200 U.S. Salon… Read more
Lessons From Small Business Owners
You may remember hearing about our annual business leader summit, Coast-to-Coast, where over 100 top-rated businesses across North America unite at Yelp HQ. This year we asked six of our attendees to share their experience as business owners. We asked about the challenges they faced, lessons they’ve learned, and what advice they’d give their fellow… Read more
Webinar Recap: 5 Tips For Telling Your Business’ Story
Every business has a story. It’s an important part of their identity. It can shape the products they sell, the services they offer, and the way they treat their customers. A captivating story can bring in new customers or even inspire greater loyalty from existing customers. The secret is understanding how to tell your story…. Read more
Get More Yelp Reviews The Right Way
“What’s the secret to get more Yelp reviews?” It’s one of the most common questions we receive from business owners. Enter Ashley Duchene of Ashley Duchene Photography in San Diego, CA. Earlier this week she joined us as part of our new Business-to-Business webinar series. She shared her top tips for building Yelp reviews organically…. Read more
Two Deductions Your Small Business Might Be Missing This Tax Season
This post is part of our industry expert series, where Yelp works with local business owners to connect you with the know-how you need to run a great small business. Greg Freyman is a Certified Public Accountant in Westwood, NJ. Check out Freyman CPA, P.C. on Yelp for more. By: Greg Freyman, CPA When you’re… Read more