Articles by Emily Washcovick:
Coronavirus (COVID-19) resource hub for businesses
Editor’s note: This information hub is being updated regularly with additional resources. Last update: April 2, 2020. The Coronavirus (COVID-19) pandemic is creating a lot of fear and uncertainty around the world. This is an extremely difficult and challenging time, and millions of businesses are feeling the impact. We know that business owners want to… Read more
Yelp Makes It Easy to Find and Support Women-Owned Businesses
In celebration of last year’s International Women’s Day, Yelp announced the Women-Owned Business attribute alongside a partnership with Rebecca Minkoff and Female Founder Collective, to help people support female entrepreneurs in their local communities across the country. Since its launch in 2019, more than 72,000 businesses have added the feature to their Yelp pages. Today,… Read more
The guide to getting your first review on Yelp
A quick and easy walkthrough to getting your first review on Yelp Think about the last time you bought something on Amazon, booked a trip or looked up a recipe online. You probably looked at reviews in that process. Reviews are a part of our everyday life, and consumers trust reviews. As a business owner,… Read more
Dos and don’ts of responding to reviews on Yelp
Responding to reviews is good for business According to a recent study, 30% of consumers think how a business responds to their reviews is important when they are choosing a local businesses. As a business, responding to reviews is more important than ever. For a growing number of consumers, it’s no longer just what consumers… Read more
How To Contact Yelp
When you need help you want it right away. We want to hear from you and are ready to help address any of your questions. Depending on what that question is, you may want to get in touch with us a certain way. This quick guide will walk you through potential reasons you may want… Read more
The Guide To Understanding Yelp Search
Have you ever done a search to see where your business shows up on Yelp? It makes sense: every business wants to be number one for the searches that matter to their business. In order to get more exposure for your business on Yelp, it helps to understand how Yelp works. How does Yelp determine… Read more
3 Key Takeaways From Our Marketing To The Female Consumer Event Series
In honor of Women’s History Month, we hosted educational events in 11 cities about marketing to women. The events featured panels of expert business owners and savvy consumers picked right from the Yelp Elite community. We asked them to share their experiences and learnings from both sides of the marketing equation.So, what’s the magic advice… Read more
Creative Ways To Drive Customer Loyalty
Customer loyalty can be worth up to 10 times as much as a single purchase, according to the Office of Consumer Affairs. Every first time customer that engages with your business has the potential to be a loyal customer. By providing an incredible customer service experience you are more likely to have a happy customer,… Read more
3 Tips for Networking Effectively and Building Better Relationships
Your business is built on your connections and network. That network often includes relationships with vendors, suppliers and other industry professionals. Building a rolodex of contacts doesn’t happen overnight though. In the technology-driven world we live in there is so much to stay on top of and so many opportunities for networking and forming connections…. Read more
Yelp’s SF Restaurant Community Came Together For A Resource Bash!
On Tuesday, November 14th Bay Area Restaurateurs came together at Yelp’s HQ to network with one another and have an opportunity to meet representatives from a variety of companies, brands and businesses that help restaurants grow and thrive. Not only were several of Yelp’s own restaurant brands present, including Yelp Reservations, Waitlist and Yelp Wifi Marketing,… Read more