It’s no secret that 2020 changed the way we experience our homes. With more time at home than ever – in many cases working at home, and for children, remote learning – the trends in 2021 will inevitably be influenced by the shift in our lifestyles. In collaboration with Athena Calderone, celebrated design expert and founder of Eyeswoon, we’ve identified the top home trends for the year ahead, according to Yelp data.
To forecast trends for the coming year, our data science team surfaced the terms experiencing a meteoric rise in interest among consumers. They looked at the words used in searches and review mentions to pinpoint the terms experiencing the largest increase in 2020, compared to 2019. Additionally, they identified trends on the rise in the last several months. Home updates and design weren’t exactly the biggest priority for most during the beginning of COVID-19 shutdowns in the spring, however, terms experiencing a large spike since the summer, coupled with those rising year-over-year, helped us determine the home trends that are poised to take off in 2021. Finally, we tapped one of your favorite Yelp fans, Athena Calderone, to offer expert insights and bring the data to life with home design trends.
Of note, searches and review mentions for interior designers increased 372% in September 2020 compared to the same month in 2019*, indicating a rising interest among consumers in redesigning and redecorating their homes.
“We’re spending more time at home than ever before, myself included, which has inspired so many of us to update our homes to reflect this cultural shift and create a personal sanctuary that feels calm and cozy. I’ve personally been seeking out more natural light and warmth at home so my first project for 2021 will be adding a skylight to the kitchen, where I spend so much of my time. But before I do anything, I need to see if the project will fit within my budget,” says Calderone.
“One of the easiest ways to do that is through Yelp’s Request a Quote feature where you can message local businesses, compare pricing estimates, and schedule a consultation. Working with the right professionals who understand your vision and can bring it to life is absolutely essential when making changes to your home.”
As you consider how to maximize your space in the coming year, make sure to use Yelp to hire highly-rated, trusted professionals for these home updates and design elements. Millions of users come to Yelp each month to find trusted home pros, in fact, in September and October, nearly 1.6 million projects were generated using the Request a Quote feature.