Yelp exists to empower and protect consumers, including expecting parents looking for a hospital that provides high quality care and will meet their birthing needs. That’s why today, in partnership with the Northeast Business Group on Health (NEBGH) and their hospital rating site ExpectNY, we are announcing that Yelp will begin displaying maternity care measures on more than 50 hospital pages across New York City and Long Island where babies are delivered.
This partnership adds to the maternity care data we already display in the State of California through our partnership with the California Health Care Foundation, and the medical data we share with consumers through our partnership with ProPublica, including average emergency room wait times and nursing home quality metrics.
Childbirth is the #1 reason for hospitalizations in the US, and wide variation in the quality of hospital-based maternity care is well known. This means the hospital where a woman delivers her baby can be a strong predictor of outcomes for both the mother and baby. Comparing statistics like C-section rates, VBAC rates, and others can allow expecting parents to make a more educated decision about the type of facility that best fits their childbirth preferences and birth plan.
NEBGH collects and reports maternity care measures for New York hospitals on ExpectNY.com. We worked to identify some of the most important measures for expecting mothers and their families to consider when deciding on a hospital to give birth. Starting today, we will display the following information on the Yelp pages for hospitals in New York City and Long Island that provide maternity care:
C-section Rate (NTSV) – The percentage of NTSV (Nulliparous, Term, Singleton, Vertex) Caesarean section deliveries in “low-risk” pregnancies to mothers having their first baby. In general, a lower C-Section rate is better.
Breastfeeding Rate – The percentage of newborns fed only breast milk before discharge from this facility. In general, a higher breastfeeding rate is better.
Episiotomy Rate – How often episiotomies are performed at this facility. In general, a lower episiotomy rate is better. Studies have shown that episiotomies do not necessarily make birth easier and may result in short and long-term harm to mothers.
VBAC Rate – How often vaginal births among women with a prior C-section occur at this facility. In general, a higher VBAC rate is better.
By displaying useful maternity care metrics on Yelp, we hope to educate would-be patients about hospitals where they can receive higher quality care, and to encourage hospitals to improve the quality of care they provide. Yelp and NEBGH hope the information here empowers users to have informed conversations with their doctor or midwife about childbirth preferences, allowing them to take greater control of the childbirth experience from a position of knowledge and confidence.