How to Keep Customers Coming Back: Deals, Gift Certificates and Check-in Offers

Example of a Yelp Check-in offer and Yelp Deal

There are over 20 million businesses listed on Yelp. What will make yours stand out from other similar businesses in your area? With a Yelp Deal, Gift Certificate, or Check-in Offer you can easily attract new customers or reward regulars. Read on to learn how these tools can help you grow your business.

Yelp Deals and Gift Certificates:

Example of A $10 for $20 Yelp Deal

Yelp Deals and Gift Certificates are prepaid vouchers that offer customers an attractive discount at your business. They allow customers to purchase your deal or gift certificate directly from your business page. After purchasing, they can come into your business to redeem the offer. It’s an easy way to give consumers who are already searching for a business like yours an incentive to choose you over the competition. The best part? No upfront cost. Also, set up is quick and easy. You create the offer (i.e $50 for $75 value massage) and can remove the deal or gift certificate from your business page at any time.

Check-in Offers:

Check-in Offers are a feature for Yelp’s mobile app that rewards users for visiting your business. By using the Check-in feature on the Yelp mobile application, your customers also broadcast to their Yelp network that they’re at your business. Just like our Yelp Deals, you create and control the offer, so the value of the deal is up to you. You can add or remove a Check-in Offer from your business page at any time. Take a look at our guide to creating the perfect Check-in Offer to get started!

How do I get started?

We’re happy you asked! Start by logging into your business owner account. You’ll find options for add on features like these on the left-hand side of the page. Use “Deals & Gift Certificates” to activate a Yelp Deal or Gift Certificate or “Check-in Offers” to create a check-in incentive for customers. Just set your terms and voila!

Still having troubles with set up? Don’t worry. We’ve put together a short video to help you get started.

For any other questions about Yelp Deals, Gift Certificates and Check-in Offers, call (877) 767-9357 or email We’re here to help.


The information above is provided for educational and informational purposes only. It is not intended to be a substitute for professional advice and may not be suitable for your circumstances. Unless stated otherwise, references to third-party links, services, or products do not constitute endorsement by Yelp.